Established in August 2017, Haier Israel Innovation Center (HIIC) functions as the front technology and innovation scouting office of Haier, the world leading home appliances provider from China.
HIIC aims to assist Haier and its subsidiaries to find the most cutting-edge technologies from Israel, as well as catalyzing technical and business discussions between Haier and Israeli startups.
Positioned as one of Haier’s resource integration centers,  HIIC is offering rich technology expertise, business background, profound contacts and professional capabilities. All of these enable Haier to go beyond opportunities and bring Haier’s global position to a new high.

What Do We Offer?

New Potential Market

We have direct access to Haier and Chinese home appliances market, with a huge network of companies from China and around the world

Guide in Business Culture

We have rich experience in Chinese market, and full understanding of China-Israel business and culture differences

Roadshows and Meetups

We organize roadshows on a regular basis and meetups from time to time, presenting participants with efficient information channel and expertise

Our Team

Daniel Oleiski


Experienced senior executive of high-tech companies, with 20 years of proven multinational business development background in East Asia and other multi-culture environment.

Yifeng Zhou

Director of Business Development

Former journalist and editor, experienced in cross-cultural communication and branding.

Michael Chong

Michael Chong

Innovation Manager

Jerry Jiang

Senior Innovation Manager

Specialist in cross-national business building with proven success in delivering excellent cooperative cases and value-adding commercial projects in the enterprise.

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Hamenofim 2, Herzliya, Israel(  Sea View B )

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